Our story
The Picsa idea started in 2012, when one of our founding directors began looking for practical solutions to the financial challenges faced by his farm employees. There was nothing on the market that suited the unique needs of a majority labour-intensive workforce.
So began the early version of Picsa – a simple social initiative in the form of a stokvel, operating on this single South African farm. Neighbouring farms became interested and joined up, and so the association grew.
Today, Picsa is a commercial financial health company, serving clients in a range of industries – from agriculture and manufacturing to retail, hospitality non-profit and leisure.
Our vision
To see the lives of low-income South Africans flourish.
Our mission
To improve financial health for low-income employees.
“By using a membership-based fee model and reducing the margins on our products, we minimise the incentive to push for product sales and maximise the incentive to keep our clients financially healthy and satisfied.”